Skims
TBH
Modern beauty standards feel like a trap, you’re either seen as a slut for showing off your body or a prude for hiding it. But when wearing Skims, the real you shows through and the pressure to be anything but yourself fades into the nude colors. So let go and show all of yourself 'cause, to be honest, we need to stop holding back and start owning our naked truth.
Come Again:
Head to OnlyFans and subscribe to look at the new Naked Truth Skim sponsored channel and find content of women ready to get filthy in all nude with messy, juicy, sloppy.. honesty. Fully clothed in nude Skims clothing, just some dirty truth about female centered topics. Let’s get it on.
Better Catcalls:
The feminine urge to live without second-guessing is within us all. But our reality creates many obstacles for women’s confidence. That is why Skims will offer a hotline available 24/7 to call in and get support from other women for any and all female-centered topics when the cat got your tongue and the pressure to be anything but yourself tries to wear you down.
Show Your Cards:
In order to emphasize the layers of women, Skims has created trading cards similar to Hustler… except, without the nudity and degrading tone. These trading cards are representations of women from all over and use their own voices, accomplishments and honesty as the hottest detail. Keep a collection of the most beautiful portrayals of female honesty and hold close these unstoppable forces.
Body Count:
Want one of those women’s numbers? No chance, TBH. Unlike men, women are often shamed for their sexual experiences. That is why instead of a phone number, take a look at a TBH ticker of body counts that are publicly displayed in heavy foot traffic areas to fearlessly end the misogyny around that curiosity. The women in your life are number one no matter the number of partners they’ve had, and that’s the Skims truth.
Art Direction: Alexi Pruneda
Copywriter: Dolly Lamando